Release Dates: Immediate
Contact: Ed Hansen
MindSpring Introduces Prepayment Discount Pricing Unlimited Access For As Little As $16.95 Per Month
ATLANTA (May 20, 1998) - MindSpring Enterprises, Inc. today announced it has begun offering its subscribers discounts of 10% when they pay for service annually or 15% when they pay biannually, rather than monthly. MindSpring also will waive the $25 start-up fee for new subscribers choosing the prepayment option. In addition, the offer provides protection against potential future price increases and allows subscribers to change service plans or cancel service during the prepayment period, and still receive credit for the remaining balance.
"MindSpring always strives to provide the best value to our members and we are confident the prepayment option is another step in that direction," said Mike McQuary, MindSpring's president and chief operating officer. "We have worked hard to create the most friendly, fair and flexible pricing structure possible. We have many loyal customers who can now have an effective rate of $16.95 per month for our Unlimited Access plan."
The prepayment option provides a 10% discount for one year prepaid on any of MindSpring's dial-up service plans. Two years prepaid gives a 15% discount. Subscribers can change their service plans during the term without penalty if they elect a new prepayment plan at least equal in term length to the previous plan. If a subscriber wishes to decrease the plan's term length or cancel service, all previously applied discounts will be charged back to the account and the remaining balance will be credited or refunded.
Information about MindSpring's services and prepayment discount pricing is available by contacting MindSpring's sales department at 888-MSPRING
MindSpring Enterprises, Inc. is a leading Internet service provider focused on delivering outstanding service and support to its customers. By following its core values and beliefs, MindSpring is committed to doing an exceptional job of serving its customers, its employees, its owners and its community. MindSpring's dial-up subscribers can browse the World Wide Web, send electronic mail, participate in informative online chats and access over 20,000 newsgroups. MindSpring offers local Internet service in more than 360 locations throughout the United States. MindSpring also provides Web design services and is a leading provider of Web Hosting services and domain registrations.
In November 1997, MindSpring earned CNET: The Computer Network's "Buy It" recommendation as the best value national ISP. Ranking ISPs in December
1997, PC World named MindSpring the ISP with the best Customer Support, noting MindSpring "gives its users the moon." Smart Money called MindSpring
"The Better Option" to AOL in February 1998. Upside Magazine said MindSpring "understands the value of service, community and brand in the cold world of the Net," in its February 1998 analysis of the top 150 technology companies in the United States. MindSpring was given Home Office Computing's "Best Buy" for Web Hosting in its April 1998 issue. To learn more about MindSpring and its services, visit the web site at http://www.mindspring.com or call (800) 719-4332.
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