Release Dates: Immediate
Contact: Ed Hansen
MindSpring Introduces Redesigned Web Site
Loads Faster And Has More Content Enhance Viewer Experience
ATLANTA (September 1, 1998) - MindSpring Enterprises, Inc. (Nasdaq:MSPG) yesterday introduced a new version of its award-winning Web site, located at http://www.mindspring.com/. The new site is designed to load faster and provide access to more content, allowing visitors to get what they need with a shorter wait.
"Our aim was to provide a striking, compelling start page for our customers and other visitors," said Erika Jolly, MindSpring's vice president of product management. "We created graphics that would render quickly and organized the layout into well-defined functional areas. We've provided direct access to account information and management tools, and added a new search engine, a weekly poll, and content from an exciting variety of sources."
In recent months, MindSpring has added headlines from the following content providers: Bank Rate Monitor, CMPNet, CNN Interactive, Disney Online, ESPN.com, Inc. Online, Lonely Planet, Merriam-Webster, Mr. Showbiz, The Motley Fool, MSNBC, Third Age, Time, Wired, and ZDNet. The headlines are available through the content section of MindSpring's home page and on the company's software interface, the MindSpring Desktop. Each headline includes a hyperlink to the full article on the content provider's web site.
In July, the previous version of MindSpring's home page was awarded "Best ISP Start Page" by FamilyPC magazine.
MindSpring is a leading Internet service provider focused on delivering outstanding service and support to its customers. By following its core values and beliefs, MindSpring is committed to doing an exceptional job of serving its customers, its employees, its owners and its community. MindSpring's dial-up subscribers can browse the World Wide Web, send electronic mail, participate in informative online chats and access over 20,000 newsgroups. MindSpring offers local Internet service in more than 375 locations throughout the United States. MindSpring is also a leading provider of Web Hosting services and domain registrations.
PC World presented MindSpring with its "World Class Award for Best ISP" in July 1998. In November 1997, MindSpring earned CNET: The Computer Network's "Buy It" recommendation as the national ISP providing the best value. Smart Money magazine called MindSpring "The Better Option" to AOL in February 1998, followed by a "Best Buy" recommendation from Smart Money Interactive in June 1998. MindSpring was given Home Office Computing's "Best Buy" for Web Hosting in its April 1998 issue. FamilyPC, in its July 1998 issue, named MindSpring's home page the "Best ISP Start Page." Upside Magazine said MindSpring "understands the value of service, community and brand in the cold world of the Net," in its February 1998 analysis of the top 150 technology companies in the United States.
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