MindSpring Enterprises, Inc.
MindSpring Acquires DirectNet Subscribers
ATLANTA (September 14, 1998) - MindSpring Enterprises, Inc. (Nasdaq: MSPG) today announced it has purchased the consumer dial-up Internet subscribers of DirectNet of Southern California, LLC of Los Angeles, California. MindSpring is a national Internet service provider. Financial terms of the agreement were not disclosed.
In transitioning to MindSpring's award-winning service, each DirectNet subscriber will receive the MindSpring Starter Kit, which includes MindSpring's user access interface and a complete suite of Internet software for Windows 95, Windows 3.x, or Macintosh; a comprehensive User's Guide; and access to MindSpring's 24-hour toll-free technical support service. Transition of the DirectNet subscribers should be complete within 30 days.
"MindSpring will work very hard to knock the socks off of DirectNet's subscribers," said David Steed, acquisition specialist. "We will make these new members' experience easy and fun, and the transition process as seamless as possible."
DirectNet currently serves approximately 1200 subscribers in metropolitan Los Angeles. As of June 30, 1998, MindSpring reported 393,000 customers.
"We are confident that MindSpring will provide great service and support to our
customers," said John Trimpin, president of DirectNet of Southern California, LLC.
MindSpring is a leading Internet service provider focused on delivering outstanding service and support to its customers. By following its core values and beliefs, MindSpring is committed to doing an exceptional job of serving its customers, its employees, its owners and its community. MindSpring's dial-up subscribers can browse the World Wide Web, send electronic mail, participate in informative online chats and access over 20,000 newsgroups. MindSpring offers local Internet service in more than 375 locations throughout the United States. MindSpring is also a leading provider of Web Hosting services and domain registrations.
In November 1997, MindSpring earned CNET: The Computer Network's "Buy It" recommendation as the national ISP providing the best value. Ranking ISPs in December 1997, PC World named MindSpring the ISP with the best customer support, noting MindSpring "gives its users the moon," then presented MindSpring with its "World Class Award for Best ISP" in July 1998. Smart Money magazine called MindSpring "The Better Option" to AOL in February 1998, followed by a "Best Buy" recommendation from Smart Money Interactive in June 1998. MindSpring was given Home Office Computing's "Best Buy" for Web Hosting in its April 1998 issue. FamilyPC, in its July 1998 issue, named MindSpring's home page the "Best ISP Start Page." Upside Magazine said MindSpring "understands the value of service, community and brand in the cold world of the Net," in its February 1998 analysis of the top 150 technology companies in the United States.
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