Alternative toothpaste

For the past few decades, toothpaste has basically been mint flavored. Maybe you could get baking soda in some cases, but mostly it was mint. The fancier types might be "cool mint gel" or "refreshing mint," and Colgate was a little different from Crest, but they were basically just mint.

In our world of overchoice, this area was ripe for change. Now Crest has a line of new flavors, including cinnamon, lemon, and -- for those not willing to stray too far -- vanilla mint.

I tried the cinnamon one since I'm a huge cinnamon fan, and it was... OK. I had to get over the prejudice that said toothpaste = mint. But even then, it was a pretty weak cinnamon flavor-- too sweet and a little off in the aftertaste. This time around, I bought lemon. That is a change.

The packages even have "scratch-n-sniff" patches so you can check if you'll like the flavor. Obviously Crest knows that people might be reluctant to switch away from mint. (How come we don't get scratch-n-sniff on other products? I'd love to know what a new ice cream flavor is like, or cereal, or yogurt).