Equifax Information Privacy Policies
for Site Visitors

Equifax believes that you, as a visitor to our web site, will want to know how any personal information you provide through such visits will (or will not) be used by us and the choices you have.

Here are our web site privacy policies stated in question and answer format.

Frequently Asked Questions
About Information Privacy:

Q1. Can I visit the Equifax web site anonymously?

A1. Yes, you can visit the Equifax site anonymously and download certain information without providing any personal identifiers.

 

Q2. Does Equifax use any technology such as the "cookies" process to automatically identify your e-mail address or any other visitor-specific identifying information as you visit the Equifax web site?

A2. No. Equifax does not use "cookie" technology. Equifax is considering implementing some of the emerging tools, such as the Platform for Privacy Preferences, TRUSTe, and the Open Profiling Standard, to help you better manage any privacy bargain you may want to establish.

 

Q3. What information does Equifax capture when you visit the Equifax web site?

A3. Equifax records each visit primarily to maintain a statistical count. If you fill out the electronic order form for a credit report, we capture that data (name, address, former address, Social Security number, age/date of birth, credit account information, etc.) to verify your identity so that we can be sure that we are sending the correct report to the proper individual. The system may also store your e-mail address.

 

Q4. What use is made of the personally identifiable information that Equifax captures from your visit to the Equifax web site?

A4. The application data is used to verify your identity if you are ordering a credit report or, in the future, some other product or service from Equifax. We maintain the data as a regular customer-service record just as if you had called or written for a copy of your credit report. Equifax does not disclose (sell, rent or provide) the personally identifiable data to any third party for any marketing purposes. Equifax may use the data including postal address and/or e-mail address to send promotions for Equifax products and services.

 

Q5. Does Equifax use consumer credit information to market consumer products and services by mail?

A5. No. However, we do provide information to credit card companies and lenders so that they can offer you pre-approved credit through the mail.

 

Q6. Does Equifax have an opt-out system so that I can visit the site and prevent receipt of unwanted marketing materials via e-mail or postal service?

A6. Yes. Equifax does have an opt-out feature allowing you to indicate that you do not want to receive any promotional materials from Equifax either by e-mail or the US Postal Service. If you prefer not to receive pre-approved offers, you may call us at 800/556-4711 nationwide or notify us by writing to:

Options
Equifax Inc.
P.O. Box 740123
Atlanta, Georgia 30374-0123

Please include your complete name, full address, Social Security Number, and signature. Equifax will remove your name from pre-approved credit offers and share your request with the other two major credit reporting agencies.

Q7. Who can I contact at Equifax if I have questions about your privacy/information use policies?

A7. If you have questions or comments about the Equifax privacy/information use policies, please contact John Ford (tel. 404-885-8309; fax 404-888-5452; e-mail John.Ford@Equifax.com)

 

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